Erve

At Erve, we take pride in delivering high-quality licensed and branded apparel to our retail customers. From design concept to the finished product on their shelves, we ensure excellence every step of the way. We also recognize the importance of sustainability in today's world. That's why we're excited to introduce you to Clevercare, a resource that not only supports environmentally-conscious practices but also helps extend the life of clothing.

Clevercare: The Go-To Resource

What You'll Find on Clevercare.info:

  1. Eco-Friendly Tips and Advice: Clevercare.info offers practical guidance on treating textiles and fabrics to minimize their environmental impact. By following these tips, you can help reduce the frequency of shopping and contribute to a sustainable future.
  2. Stain Removal Guidance: The website features a convenient search bar where you can look up specific fabric types and find tailored advice on stain removal. Say goodbye to ruined clothing due to stubborn stains.
  3. Eco-Care Index: Clevercare.info provides an eco-care index that helps you assess the environmental impact of your laundry practices, aligning perfectly with our commitment to sustainability.
  4. Guide to Care Symbols: We understand that care symbols on clothing tags can be confusing. Clevercare.info offers a comprehensive guide to these symbols, ensuring you never misinterpret them again.
  5. Promotion of Eco-Friendly Laundry Habits: Clevercare.info promotes six eco-friendly laundry habits that not only save energy but also promote responsible garment care.

Addressing Consumer Concerns

Recent research conducted in the UK underscores the significance of Clevercare.info. The study found that 70% of adults in the UK struggle to understand the symbols on their clothing tags for washing and ironing, highlighting the need for resources like Clevercare.info that bridge the knowledge gap.

Moreover, 32% of those surveyed felt overwhelmed by the multitude of symbols, and 22% admitted to being frequently confused by varying instructions on different items. Shockingly, 20% confessed that they never read these care symbols before washing their clothes, which can lead to irreversible damage.

Conclusion

Erve is committed to providing top-notch products and the resources necessary to care for them responsibly. Clevercare.info is your partner for sustainable fashion, offering knowledge on eco-friendly garment care, stain removal, and the proper interpretation of care symbols. By incorporating the six recommended eco-friendly laundry habits, you can contribute to a greener future while prolonging the life of your cherished Erve apparel.

Clevercare is a testament to Erve's commitment to your satisfaction and environmental responsibility. Next time you need guidance on apparel care, remember Clevercare.info—your trusted partner in sustainable fashion. Together, we're making a difference in the world of fashion and environmental stewardship.

More information on Clevercare.info

Learn more about how we care.


About ERVE:

Erve is a European leader in character licences and brands. We produce branded fashion and apparel featuring TV, film, cartoon and video game heroes. As part of Erve Group, we have eight offices across three continents and we control the supply chain between raw materials and stores. Starting with our in-house design team and portfolio of licences – we source, produce, pack and transport collections at the request of major fashion retailers. With 37 years in the industry, our dynamic team values growth, transparency and customer focus. Our exceptional quality and sustainable practices have earned us a reputation for excellence.

www.erve.com

Follow us on LinkedIn: LinkedIn Erve company page

Media Enquiries Erve:info@erve.com

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Erve (Van der Erve nv)

Weiveldlaan 41 bus 21
1930 Zaventem, Belgium

Contact us
Tel +32 (0)2 7255555